Re: [LAU] Subject=Re: community pages

> On Fri, Aug 5, 2011 at 11:43 AM, rosea grammostola <
> rosea.grammostola@email-addr-hidden> wrote:
>
>> I am not a marketing expert, but words like 'Linux', 'FLOSS' might be
>> frightening people. 'Opensource', 'Ardour' and 'Ubuntu' (and probably
>> Creative Commons) are words which lay much better in 'the market'...
>>
>
> I cannot begin to describe how much I disagree with "rebranding" what is
> being done to make it go big. Sure "open source" is a nice term, and
> "create
> commons" is too, but one should stand with what it is that your *actually
> doing*, and dimming it down for people getting into the scene is not going
> to improve the situation in the long run. Turning them into a veteran
> linux
> audio guys: that's a better goal.
>

If we are going to go to the effort of setting up a campaign we should be
prepared to attack every marketing vector to get the best metrics. Using
more widely accessible and optimised language increases the chances of
being picked up by a larger cross section of the internet. It also
increase SEO by having more keywords pointing our way.

> Restating: I disagree with the idea of "marketing" names for what we do.
> People will be draw to the comunity *because* of what we do, not because
> of
> *how we brand* what we do.
>
> The guys from LMMS for example (as other projects), could mention that
>> account when posting a message.
>> 'LMMS 0.9 is out! Grab it at http://lmms.org #lmms #opensourceaudio
>> @opensourceaudio'
>>
>
> That's not a bad idea. And its being done already to some degree,
> check @linuxsound,
> it posts links to all LAU mails. If we done the same for the LAA list,
> that
> might suffice for the "Grab it here" style messages?

Was this feed ever announced on laa ?

--
Patrick Shirkey
Boost Hardware Ltd
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