Re: [LAD] Car engine sound emulation for future electic cars. ideas

On Sat, Aug 02, 2008 at 11:53:19PM +0200, Arnold Krille wrote:

> Am Samstag, 2. August 2008 schrieb Fons Adriaensen:
> > The 'industry standard' in this field is Head Acoustics
> > of Germany, who sell an insanely expensive system used by
> > many car manufacturers to 'synthesize' the sound of their
> > products. It's not a synthesis system, and it requires
> > recordings that can be made only if you have a anechoic
> > room big enough and designed to accomodate a car with the
> > engine running and the wheels on torque-controlled rollers.
> > Absolutely insane, but they are selling it.
>
> Whats the target group for such a system? 10-20 customers?

Something like that, yes.
 
> I mean, how many car manufacturers (that care about the sound)
>are there in Europe or the whole world?

Not so many but they *all* care very much about sound, either
the sound of the machine itself, or the sound reproduced inside,
or both. You may wonder e.g. how Bose, known for the worst HiFi
speakers in the entire universe, survived. They did by selling
high end sound systems to manufacturers of expensive cars (and
PC-speakers to the unwashed masses).

> It sounds almost like one of the last financial reports of SCO
> where they announce sales of four licenses of their product
> and claimed a big success...

It depends on what you're selling. If it's expensive enough
even *one* sale (i.e. a custom made product) can represent
a huge commercial success.

Things were like that when I started working in the space
industry 12 years ago. ESA would pay whatever was required
to have a system build to their very stringent specs. Times
have changed, now they're buying COTS from the lowest bidder.

Ciao,

-- 
FA
Laboratorio di Acustica ed Elettroacustica
Parma, Italia
O tu, che porte, correndo si ?
E guerra e morte !
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